BSCT (Business School and Corporate Training) is a business school focused on teaching technical tools that help managers and administrators perform their roles.
Courses are offered in software such as Microsoft PowerPoint and Excel, as well as advanced training in financial calculators.
It also provides courses and training in areas such as Marketing, Planning, and Financial Management, among others.
Brand creation
he BSCT brand follows a classic composition model (Symbol + Name). The use of a graphic symbol is found in practically all visual identities of the world’s leading business schools and gives the brand a sense of tradition and conservatism while retaining some modern aspects.
Blue was chosen because it is a hue traditionally associated with courses and professional associations in the field of management.
Blue was chosen because it is a hue traditionally associated with courses and professional associations in the field of management.
Brand versions
The logo has two versions. The primary version (1) consists of the symbol, the initials BSCT, and the institution’s full name placed below the initials. This version will be used most frequently across all brand communications. For certain applications we will use a second version (2) with the name “Business School and Corporate Training” written out in full and the symbol kept to the left.
The logo has two versions. The primary version (1) consists of the symbol, the initials BSCT, and the institution’s full name placed below the initials. This version will be used most frequently across all brand communications. For certain applications we will use a second version (2) with the name “Business School and Corporate Training” written out in full and the symbol kept to the left.
